Sales-Squared
Is Your Sales Team Sitting On Revenue They're Not Closing?
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We ensure B2B sales teams shorten deal cycles and lift conversion rates without increasing spend on tech stacks & without hiring more reps.
Clients & Results
- Worked Across Multiple B2B Industries
- Including Tech, SaaS, Fintech, IT, Energy
- Dozens of Sales Teams Upskilled
- 100s of Salespeople Trained & Coached
- Conversion Rates Increased by Over 2-3x
- 100s of Thousands Added in Revenue
“In the six months that followed Scott's training, our team surpassed target across the following two quarters - a very noticeable result of building out an entirely new sales process. The way in which the team now approach client meetings has totally transformed & as a results prospects are becoming a lot more open & transparent."
(David, CRO Cyber-Security Company)
"It was an absolute pleasure working with Scott and I can confidently recommend him as an exceptional sales coach.
His training sessions were a valuable learning experience for both new joiners & experienced sellers.
I'll be working with Scott again and can't recommend him enough."
(Tola, VP Sales Fintech Company)
“Scott worked with my team over 12 weeks & had an immediate impact. What sets Scott apart is his ability to strip sales back to its core with a focus on mindset, behaviour & psychology. Never relying on scripts or surface-level training, he helped my team understand his problem-based approach & how small behavioural shifts dramatically improve outcomes."
(Jamie, Sales Leader Tax Advising Firm)
Selling Has Changed.
Has Your Sales Team?
Buyers are far more cautious.
Multiple stakeholders needed for sign-off.
Budgets are tighter.
Decisions scrutinised harder.
Risk-aversion has become the default.
Sticking with the status quo the safest option.
As a result, order values have dropped, sales cycles increased, cost of sale crept up, conversion rates thinned out, revenue down & growth slowed.
Many sales teams are still running the
same playbook they did 20 years ago...
that gap is where targets are missed
& revenue left on the table.
We fix the sales problems that are costing B2B companies revenue, by...
1. Diagnosing where revenue is leaking.
2. Fixing the sales process.
3. Developing the salespeople.
4. Embedding the behaviours.
5. Increasing win rates.
How we move the needle:
A Workable Repeatable System - Sales²
Unlike generic frameworks, this system was built in alignment with EQ, human behaviour, and how to communicate effectively under pressure.
1. Diagnose
2. Qualify
3. Discover
Establishing exactly where the gaps are across your sales process and why revenue is leaking. Diagnosing the real problem and then formulating an actionable plan to fix.
Defining exactly who you should be selling to & why. No more wasting time on people who can’t or won't buy. And no more trying to sell to everyone.
Uncovering the prospect's real commercial problems & impact if left unresolved. Always going beneath the surface level by communicating in way that ensures prospects relax & open up. Delivery, tone, and asking the right questions at the right time are critical.
4. Lead
Guiding the conversation and driving decision-making without becoming subservient or pushy. Knowing how to do this without over-stepping & in a way that ensures your prospects are up-front about where they genuinely are.
5. Create Conviction
Highlight why the cost of inaction is greater than the cost of change. Make the value of your proposition undeniable tied to a tangible problem in a way your prospect can see it and feel it.
End every conversation with a clear next step or a parting of ways. No more ‘let me think about it’ or 'we'll come back to you.’ Everything has been pre-empted & managed in advance.
6. Move Forward
