Cold call...second pattern interrupt...

Following a 5 second intro by the salesperson, the prospect's autopilot response kicks in -

Prospect: "Not interested."

Salesperson: "As I suspected! So thanks for confirming."

P: "Hang on a second - confirming what? What's the call about?"

SP: "Oh - didn't I say?"

P: "No."

SP: "Ah, you're right, I didn't. I just assumed you'd made your mind up...so shall I tell why I called?"

P: "Yes, please do..."

This autopilot response often happens on a cold call - before you've even said why you're calling.

They've subconsciously decided to cut you short.

And so if your first pattern interrupt didn't work, try a second.

Responding in the opposite way of what people expect draws them in & breaks through reflexed responses.

As ever - tone is key - which should be nonchalant, casual, playful, nurturing.

Give it a go next time.

#sales #mindset #coldcall