Sales is an elite sport
- Scott James Purves
- Apr 28, 2024
- 2 min read
Can you imagine what a salesperson could achieve if they treated their role like an elite sportsperson...
Constantly pushing themselves to become better.
Training every day to develop their skillset.
Consistent iteration & introspection.
Exponential personal & professional growth.
But way too many salespeople treat their role like it's a Saturday morning football club.
- No need to train
- No need to have a coach
- No point worrying about it off the pitch
- No need to reflect or think too much
"It's just a bit of a kick about, so I'll wing it"
This complete lack of intent...having 'fallen' into sales is what keeps most salespeople at an amateur level.
They never get anywhere near professional.
But those who constantly train to become
expert communicators & problem solvers are destined to take their game to the next level.
- Michael Jordan had a coach
- Tyson Fury has one
- Federer
- Michael Phelps
- Tiger Woods
- Messi
...the list goes on and on.
Ronnie O'Sullivan - widely considered the greatest snooker player of all time - enlisted the help of Prof. Steve Peters (Psychiatrist & author of the Chimp Paradox).
Ronnie had particular difficulty controlling his emotional state.
He was his own worst enemy.
But after having worked with Prof. Peters, he went on to win multiple world championships to excel far beyond his rivals.
He's now even surpassed Stephen Hendry.
These sports stars all had one thing in common.
They all wanted to be the best.
And when they got to the top, they wanted to maintain that level of consistency.
They never got complacent.
They never thought they 'knew it all'.
"The only true wisdom is in knowing you know nothing." - Socrates
A decent coach brings objectivity to the table.
They take emotion out.
They offer clarity.
Make 2024 the year you stop treading water.
If you want to elevate your sales game & your earnings to the next level, DM me. I have a brand new coaching club starting January 2024.
...maybe it's time to move on from that Saturday morning kick about.

Comments